About us

Welcome to MiniMua

Where Play Meets Pure Care

A Brand Born From Love & Laughter

At MiniMua, we believe childhood should be filled with color, confidence, and a little bit of sparkle. Created with care and creativity, MiniMua is India’s very own kids’ cosmetic brand that merges gentle formulations with joyful packaging — making your little one's beauty play safe, fun, and fabulously cute.

The Magic Behind MiniMua

MiniMua isn't just a brand — it’s a story of modern parenting, curiosity, and conscious choices. Whether it's a daughter’s fascination with her mother’s lipstick or a little brother joining in the fun, we wanted to build something safe for their skin and exciting for their imagination.

Safe, Gentle, and Parent-Approved

Every product at MiniMua is specially formulated for delicate young skin. Our cosmetics are toxin-free, dermatologically tested, and filled with nourishing ingredients that pamper as they play. Because fun should never come at the cost of safety.

Meet Our Star Products

JELLY LIPBALM

Bursting with vibrant flavor and soft, cushiony texture, our Jelly Lipbalms are perfect for those first lipcare moments.

Berry Pop Jelly Lipbalm – A sweet pink pout

Candy Zest Jelly Lipbalm – A tangy orange twist

Mint Melt Jelly Lipbalm – A cool blue burst
MRP: ₹399 | Launch Sale: ₹299

These tinted lip treats glide like jelly and are enriched with moisturizing ingredients that leave lips soft, happy, and deliciously kissable (with zero stickiness!).

SWIRL LIPGLOSS

Let the gloss games begin! Our Swirly Gloss collection is packed with shimmer, hydration, and yummy scents.

Peppa Pink Swirly Gloss – Bubblegum shine

Cocoa Melon Swirly Gloss – Tropical dreams

Baby Shark Swirly Gloss – Splash of sparkle
MRP: ₹399 | Launch Sale: ₹299

With candy swirl designs and a hint of gloss magic, these are perfect for mini makeovers and playful glam.

MAGIC SHIELD SUNSCREEN

Introducing the Magic Shield Mineral Sunscreen — created to protect your child’s skin from harmful UV rays while keeping it soothed and nourished. Lightweight, non-greasy, and absolutely kid-friendly.

MRP: ₹499 | Launch Sale: ₹399

Because outdoor play needs a gentle warrior.

UBTAN POWDER

Inspired by ancient Indian skincare rituals, our Ubtan Powder is a multi-tasking wonder that cleanses, nourishes, and brightens naturally. Perfect for weekend skincare fun with a splash of tradition.

Not Just Pretty Products — A Pretty Purpose

MiniMua was born with a vision to redefine “kids cosmetics” — not as grown-up makeup in small packaging, but as age-appropriate, nourishing, fun products that allow children to explore safely and creatively. We support expression, diversity, and joyful experimentation — and we do it the clean way.

Made in India, Loved Everywhere

Proudly made in India, MiniMua celebrates the richness of Indian ingredients and the power of global skincare science. Every lip balm, gloss, and sunscreen tube is a result of thoughtful R&D and love for our little users.

Our Promise to Parents

We understand your concerns because we’re parents too. That’s why MiniMua follows stringent safety standards and uses only the safest ingredients. No parabens. No sulfates. No harsh chemicals. Just wholesome care in cute little tubes.

Available Now — With Sweet Launch Offers!

Your child’s self-care journey starts here. Discover our full range of products online and enjoy our limited-time launch discounts.

Lipbalms & Glosses at just ₹299 (MRP ₹399)

Sunscreen at ₹399 (MRP ₹499)

Make the switch to safer, cuter, and cleaner kids cosmetics with MiniMua!

Get In Touch

Got a question? Want to say hi? We’re always here to help.

📞 +91 9407720204
Let’s build a beautiful childhood together.